How do you track the hot threads in your niche? What is the next big thing that people are talking about? What are people talking about now?
Or... What did pages post about X product and offering free shipping? How about this month?
All these are possible with Posts Analysis.
Social media are tools. Real-time is a mindset.by David Meerman Scott
You can use it for being up to date in any niche by watching live posts, or as a competitor analysis tool by using page posts.
How it works?
You can track live posts, page posts or video posts, using up to two keywords or phrases.
If you want, you can also give it a time-frame.